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Mobile: not just another Platform
Gone are the days when mobile was just another platform you could consider as a channel for reaching online shoppers. Current developments indicate that mobile is taking over the digital world. Consumers can now shop while lying in bed, traveling, or even walking down the street – all from their smartphones. Considering the fact that there are now more mobile devices in the world than there are humans, creating an excellent mobile shopping experience for consumers could not be more crucial for your e-commerce business.