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Tools for secure online payment transactions

2.2 billion transactions authenticated


120 issuers onboarded in 27 countries

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80+ currencies authenticated

Payment security for your online business

As e-commerce reaches new heights, global merchants need reliable payment solutions that thrive in the fast-changing digital environment. To meet the needs of an increasingly global e-commerce landscape, PayU is adopting the latest fraud prevention and identity technologies to help merchants provide a safe and secure shopping environment for customers in any location.


PayU’s approach to payment security leverages our status as a PCI Level 1-certified payment processor, combining industry-leading identity, fraud management, and AI-based tools to maintain frictionless payments while at the same time protecting merchants and their customers from risks in the digital payments sphere.


At the same time, our payment security tools manage and simplify the most essential aspects of industry and regulatory compliance – providing merchants with the time, space, and peace of mind to focus on the more exciting aspects of international business growth.


Read on to learn more about our core payment security features, as well as some of the exciting technology we’re using to ensure safe and secure online transactions from anywhere in the world.

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Helping merchants stay on top of payment industry requirements


When it comes to accepting online payments, there are important requirements which merchants must be aware of – particularly when increasing the volume of international transactions.

Without adequate safeguards, e-commerce can be a ripe environment for fraud and identity theft and for this reason, the payment industry and its regulators have established high standards for safeguarding customer data – as well as heavy penalties for those who do not take adequate precautions.

From PCI-DSS, an initiative of the credit card companies, to the European Union’s Strong Customer Authentication requirements and the 3D Secure 2.0 protocol, merchants need to understand their exposure and risk when selling to customers online.

That’s where PayU’s tools come in, simplifying the most essential aspects of payment industry compliance while at the same time providing merchants with a robust and secure portal for accepting and managing online payments in any country around the world.

How PayU’s payment security tools support e-commerce

Learn more about the key features of our global payment security offering.

Leveraging the latest payment security technology

Frictionless transactions do not have to be at odds with maintaining the highest security standards and infrastructure. At PayU, we make all efforts to empower businesses to give customers a seamless shopping experience without compromising on data security, or vice versa.


To do so we have partnered with industry-leading payment security technologies, providing a highly secure payment platform while allowing you to provide the best possible user experience to your customers.


Digital identity verification

Digital identity is becoming increasingly prominent as the most frequently used form of identification— and a key step in performing online actions. It is expected that rock-solid digital identity verification of users will become a prerequisite for all sensitive digital activities, from online purchases to self-service onboarding activities and multiple account or money-based actions.


To address this growing need, our new partnership with AU10TIX harnesses AU10TIX’s digital identity advanced AI solutions to provide PayU customers with the fastest and safest identity verification available.



Fraud prevention and risk-scoring

The rapid migration to e-commerce during the COVID-19 pandemic has created new opportunities for cybercriminals to flourish, with online businesses finding themselves as targets for new and more sophisticated forms of attack.


To fight back, PayU has partnered with Feedzai, a cloud-based financial risk management platform—one of the most comprehensive financial crime prevention solutions on the market. Feedzai uses artificial intelligence and machine learning to processes customer and third-party data to identify, assess, and prevent potential threats. PayU processes over 1M transactions every day while Feedzai helps to monitor them in 190 countries.


Anti-fraud machine learning encompasses a range of algorithmic approaches and statistical methods – such as regressions and neural networks – to separate legitimate transactions from the illegitimate to help protect against data breaches and keep both merchants and customers secure.


Non-Repudiation API authentication

At PayU, we prioritize non-repudiation in API authentication to guarantee that requests originate from the specific merchant and remain untouched during transmission. This practice is of paramount importance in maintaining the utmost security and reliability in API interactions, particularly within the payment ecosystem.


In the context of non-repudiation API authentication, we validate the authenticity of each request by employing a digital signature mechanism. This signature is generated using a unique private and public key pair created by the merchant. Here’s how it works: the merchant signs the message with their private key, and our robust system verifies the signature using the merchant’s designated public key.


This stringent authentication process ensures that every API transaction with PayU is not only secure but also tamper-proof, assuring peace of mind for both merchants and customers alike.

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We secure your payments – so you can focus on your business

The simplicity of doing business on the internet can make it easy to overlook the high stakes implications of processing sensitive financial data each time a customer makes a purchase.


By working with a global payment services leader, merchants can ensure the highest standards of security and compliance by taking advantage of the latest innovations in payment technology, while trusting that all of the essential industry rules and regulations for your online payment transactions are taken care of.


At the same time, you can focus your efforts on what you know best: the growth and success of your online business.

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Payment security FAQs (7)

Does PayU have a fraud solution?

PayU has partnered with Feedzai to ensure our merchants’ payments are fortified by the highest industry standards. Through advanced AI, PayU’s solution scores each transaction and gives merchants important information about the validity of payments your customers make and their chance of being fraudulent.

Why is fraud prevention important for merchants?

The number and frequency of payment fraud attacks is increasing. According to some estimates, losses from online payment fraud add up to over $200 billion annually. Merchants who fail to protect themselves open themselves up to significant reputational and financial risk – at the same time, those able to ensure secure and reliable payments gain an additional USP at a time when customers are increasingly concerned about their personal data when shopping online.

What is payment gateway fraud detection?

Payment gateway providers offer varying levels of sophistication when it comes to payment fraud detection and prevention features. Merchants should look for a payment gateway with strong anti-fraud credentials, as well as strong 3DS features and the capability to balance fraud prevention with maintaining frictionless payments and the highest possible transaction approval rates.

How does PayU protect online payments?

Payments performed via PayU are tokenized, receiving a unique ID which conceals the original data. That way, your customers can rest assured that their personal data and card information is protected by the highest possible standards. As a merchant, tokenization helps to lower your PCI scope and adhere to regulatory requirements when it comes to processing a customer’s personal payment information.

How to improve payment security to prevent fraud?

There are a number of ways merchants can improve payment security. Implementing 3DS 2 and network tokenization are great ways to ensure secure online payments without sacrificing high approval rates. High quality anti-fraud and identity verification technologies should also be a focus for merchants when choosing an online payment provider.

How do you deal with payment fraud?

PayU’s anti-fraud capabilities are designed to help merchants root out fraud while maximizing approval rates through smart routing, transaction blocking, 3DS support, and other capabilities of the PayU Decision Engine. Our approach to anti-fraud is predicated on ensuring safe and secure online transactions while maintaining high payment approval rates and making anti-fraud more efficient through the use of a single global platform for accepting online payments.

What privacy, security measures, compliances, and certifications are PayU using?

PayU is a PCI Level 1-certified payment processor, representing the highest level of security and compliance with payment industry safeguards. PayU offers a range of additional security features as part of our global online platform, and is also considered a leader when it comes to data security and privacy in online payments.