What is mBank, how does it work, and how can merchants integrate this payment method into their e-commerce store?
With double-digit expansion across nearly every country in the region, Central and Eastern Europe are powering the growth of e-commerce across Europe as a whole. Rising consumer incomes, along with high levels of education, digital penetration, and financial inclusion, make this a highly compelling market for any online merchant.
Poland, with its population of nearly 40 million, is the largest Eastern European country in the European Union, and the hub of Eastern European e-commerce. But merchants interested in selling into Poland must be prepared to offer Polish customers the digital conveniences to which they are accustomed. This includes optimizing the selection of available payment methods, and understanding what local customers want.
Although card payments do play a role in Polish e-commerce, many orders are executed using online bank transfers. To meet the demand, many Polish banks now provide their clients with fast and hassle-free digital payments that can be completed quickly by logging into online banking and authorizing a simple pre-filled transfer form.
For merchants looking to expand e-commerce operations to Poland, it’s important to know which Polish banks are popular with online consumers – and to be able to offer these payment methods at checkout. Keep reading to learn more about mBank, one of the most popular online banking payment methods for e-commerce customers in Poland.
mBank is a bank transfer payment method used by customers in Poland. Customers can pay online using their own bank account, and no credit card is needed to complete a purchase. This online payment method is convenient and fast since customers don’t need to manually enter data or create a new bank transfer. All they need to do is log into their bank and authorize a predefined transfer order.
mBank was the first fully online bank in Poland, paving the path to mobile and online banking development. It’s the fifth-largest bank in Poland in terms of the size of assets, counting over 3 million active users of mobile banking services.
When making a purchase at an online store, customers go through the checkout process and choose mBank as the payment method for completing it. By selecting mBank, customers can simply use their bank account to make an instant transfer to the merchant. No credit card is required, and there is no need to manually enter data or create a bank transfer order.
After checking out, customers log into their online banking and authorize a pre-defined transfer order created automatically during the checkout process. As soon as the bank confirms the transaction, the transfer order is executed and the merchant can be paid out.
As Poland’s first fully online bank, the majority of mBank customers tend to be younger people with higher education and income above the national average, living in cities. This demographic overlaps considerably with Polish e-commerce users in general – which is one reason why mBank is such an important payment method in Poland.
By using mBank, customers can pay online easily even if they don’t have a credit card. Instant transfers via online banking also benefit merchants through the ability to get paid out faster.
But the main reason to offer mBank for merchants is because it’s one of the most popular payment methods for e-commerce customers in Poland. It’s smooth and hassle-free, providing merchants with an option for streamlining the online shopping experience while reaching more customers and increasing conversions at checkout.
The easiest way to implement mBank’s instant bank transfer payment method (and those of other Polish banks) is by using a payment gateway that offers this payment option.
PayU’s platform allows merchants to offer mBank and other key payment methods popular in Polish e-commerce, along with hundreds of other local, global, and alternative payment methods around the world. Through a single global integration, merchants can sell online in any country, while localizing the checkout experience by offering customized payment methods tailored to each individual market.
mBank provides consumers with a smooth, secure checkout experience. As customers don’t need to open new accounts or remember passwords, merchants can streamline the customer experience for e-commerce businesses and provide a payment method option that local customers know and trust.
To easily integrate mBank’s online bank transfer payment method, merchants should use a payment gateway that includes this option. PayU’s global payment platform allows merchants to accept mBank and hundreds of other local, global, and alternative payment methods via a single integration.
mBank is used in Poland, the largest e-commerce market in Eastern Europe. With a strong online offer and bank accounts numbering more than 10 percent of the Polish population, mBank is a key payment method for online merchants interested in selling in Poland.
Yes, mBank offers an API to enable open banking functionalities.
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