What is Rapipago?
Rapipago is a prepaid online payment method used to pay for online purchases and bills in cash at convenient locations across Argentina. The system generates a voucher that users can pay for offline at one of 6,000+ Rapipago payment locations. Since transactions are paid in cash, there’s no risk of chargebacks.
By opening up online payments to half of the unbanked Argentinian consumers, Rapipago allows merchants to capture more revenue from their existing customers.
The company has been in operation since 1996, with coverage throughout the Argentine Republic territory, through its own premises and qualified agents such as supermarkets, pharmacies, and service stations.
Using Rapipago, customers can pay the service bills of more than 5,000 companies, such as electricity, water, and gas services, online purchases, and educational institutions, recharge their balance, and send money to other users who have a Rapipago account.
How does Rapipago work?
To start using Rapipago, customers need to head over to its mobile application or website. The Rapipago mobile app is available for Android and iOS devices free of charge, and users can easily download it from Google Play or the App Store. Alternatively, they can set up an account on the Rapipago website.
Why do merchants and consumers use Rapipago?
Despite economic headwinds, Argentina is one of many examples of e-commerce growth in Latin America. In order to break into this fast-growing online consumer market, merchants must be prepared to accommodate local payment preferences. In Argentina, local credit cards and other prepaid options dominate the market – and one of the most used offline payment methods for making online purchases is Rapipago.
Counting over 6,000 locations in Argentina, Rapipago is one of the most popular payment options among Argentinians. Users can make payments through Rapipago using cash at their branch offices or associated stores.
Adding a payment method that is specific to the Argentine market helps merchants reach more customers in the country, boost conversions, and increase revenues.
How can merchants start accepting Rapipago?
The easiest way to accept Rapipago is by using a payment gateway that offers this payment method. Once the payment method is integrated, customers will be provided with a Rapipago ticket during checkout. This is done by redirecting customers to the static, hosted Rapipago ticket page, where they can save or print a copy of the voucher.