The payment gateway, the payment acquirer, the issuing bank, and the payment processor are all essential links in the journey of an e-commerce payment from the customer’s wallet to the merchant’s bank account. Many of these steps are referred to interchangeably, but they are unique components often handled by different providers.
In order to simplify the process of accepting online payments, particularly in multiple markets, lots of merchants choose to work with a payment services provider (or PSP) that can bundle everything together. PSPs make payments easier for the merchant, but not every PSP can offer global coverage or the ability to optimize payments.
The payment orchestration functionality provided by PayU combines all the capabilities of a traditional PSP along with advanced features such as fraud detection, real-time reporting, reconciliation, and more.
Merchants can also optimize their global operations with a platform that includes AI-based smart transaction routing, payment A/B testing, and many other tools for security and compliance.
Most importantly, PayU provides merchants with the capability to accept and optimize payments in any global market.
Get in touch with our team to see how your business can benefit from combining acquiring, payment processing, and all of the other payment components into one global solution for efficient e-commerce.